Once again, we were invited to push boundaries, break records and create something unique. Together with the agency Alsayegh and creative minds from all over the world, we were able to develop, design and produce the breathtaking multimedia show for the Closing Ceremony of the Dubai World Cup 2024.

A masterpiece of technology and creativity in which the following impressive elements were used:

• A spectacular interplay in the air was created by 4000 LED drones and 550 pyro drones.
• 7KW FALCON searchlights und high-end laser systems from 70 to 600W presenting breathtaking lighting effects.
• Two worldwide unique stunt aircrafts with pyrotechnics enthralled the audience with a combination of aerobatics and fireworks.
• Hundreds of moving lights and over 2000 sqm of LED screen enabled visual excellence.
• Sophisticated AR in the broadcast and a gigantic, musically staged fireworks display topped the show and made it unforgettable.

This superlative show set three new Guinness World Records for drone shows:
The largest free-flying video display
The largest logo ever flown (Dubai World Cup)
The largest 3D display ever flown (Winner Trophy)

In addition to all the impressive figures and pompous animations, this show, entitled “The Game Changer”, also managed to touch viewers emotionally both live and on air. The history of what is now the largest and most successful horse race in the world is closely linked to the history of Dubai and in particular to Sheikh Mohammed bin Rashid Al Maktoum. His achievements in racing and for the Emirate of Dubai are unparalleled and inspiring.

Watch the video and experience the magic of this unique show that combines not only technological innovation but also human emotions and stories.